{"id":27772,"date":"2025-08-16T12:58:54","date_gmt":"2025-08-16T16:58:54","guid":{"rendered":"https:\/\/www.iff.com\/?page_id=27772"},"modified":"2025-10-02T07:49:57","modified_gmt":"2025-10-02T11:49:57","slug":"brain-health","status":"publish","type":"page","link":"https:\/\/www.iff.com\/es\/health-sciences\/health-benefits\/brain-health\/","title":{"rendered":"Brain Health"},"content":{"rendered":"
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Brain Health<\/h1>\t\t\t\n\t\t\t <\/div>\n\n\t\t\t\t\n\t\t <\/div>\n\t<\/div>\n\n\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n<\/div>\n\n\n
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For a Sharp Mind<\/h2>\t\t\n\t\t\n\t\t <\/div>\n\t
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Maintaining optimal brain function is essential for people of all ages. IFF Health Sciences has a wide-range of solutions to support brain health.<\/p>\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n\n\t\n<\/div>\n\n\n

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Unlock cognitive potential with IFF Health Sciences<\/h2>\t\t\t\n\t\t\t <\/div>\n\n\t\t
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Our commitment to brain health innovation through our premium ingredients rooted in science ensures that you receive the highest-quality ingredients and probiotics backed by decades of expertise. Let us help you create products that support mental clarity, memory, and resilience.\u200b<\/p>\n <\/div>\n\t\t\t\t\n\t\t <\/div>\n\t\t

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What is Brain Health?\u00b9<\/h2>\t\t\n\t\t\n\t\t <\/div>\n\t
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From our thoughts, emotions, memory and motor skills to vision, temperature, and hunger, our brain is at the center.\u200b<\/p><\/blockquote>\n

When we contemplate a definition of brain health, we\u2019re talking about more than the absence of disease. Instead, we\u2019re moving toward a proactive perspective that speaks to: optimal cognitive functioning, resilience in the face of day-to-day stressors, and an overall sense of wellbeing and productivity.\u200b<\/p>\n

In the United States alone, 50% of people will experience a brain health condition in their lifetime. These conditions can range from mild, brief mood disturbances that resolve on their own to severe, chronic health conditions that can be debilitating, especially when undiagnosed or left untreated. And while there is substantial variation among countries, a mental health condition will affect between a quarter and half of all people at some point in their lives.\u200b<\/p>\n

Despite the prevalence of brain health conditions, they remain one of the least-addressed topics in health. While brain disorders can be disabling, research shows that many are preventable and treatable. Some interventions may include one or a combination of: psychotherapy, preventive or behavioral treatments, medication, social support, and digital tools. And, in many cases, the earlier the intervention, the more effective it is in minimizing individual suffering, as well as overall cost to society.\u200b<\/p>\n

The way people perceive, express, and cope with brain health conditions is strongly influenced by the social, cultural, economic, and physical environments in which they live. Other important aspects in shaping our cognitive wellbeing are related to age and gender, societal expectations, and lived experiences.\u200b<\/p>\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/div>\n\n\t \n\t\t\t<\/div>\n\n \n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t

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Gen Z and Brain Health\u200b<\/h2>\t\t\t\n\t\t\t <\/div>\n\n\t\t
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According to a global survey conducted by the McKinsey Health Institute (MHI), Gen Z respondents ranked their mental health as poorer than their physical, social, or spiritual health and were three times likelier than Baby Boomers to report poor or very poor mental health.\u200b<\/p>\n

The underlying causes for this may be related to the ongoing stages of neurological development for Gen Zers, their lower levels of engagement with healthcare, familial or societal attitudes, and their relationships with social media and technology.\u00b9\u200b49% of 18-24-year-olds who have experienced high levels of stress felt that comparing themselves to others was a prominent source of stress, which was higher than in any other studied age group.\u200b\u00b2\u200bMore than 9 in 10 Gen Z adults have experienced at least one physical or emotional symptom due to stress. Stress and sleep are the main drivers of Gen Z supplement use.\u200b\u00b3<\/p>\n <\/div>\n\t\t\t\t\n\t\t <\/div>\n\t\t

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Men and Brain Health<\/h2>\t\t\n\t\t\n\t\t <\/div>\n\t
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Traditional gender roles can influence men\u2019s attitudes towards mental health and seeking help. Due to stereotypes and social expectations men may be more inclined to focus on improving their mental performance rather than addressing other mental health concerns.\u2074<\/p>\n

Men may have more exposure to risk factors \u2013 due to behavioral choices \u2014 that can impair cognitive health, such as alcohol consumption, smoking, and chronic diseases, while they also tend to have less awareness of brain-protective habits like regular exercise, healthy diet, and adequate sleep.\u200b\u2075<\/p>\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/div>\n\n\t \n\t\t\t<\/div>\n\n \n\t\t\t\t

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Women and Brain Health<\/h2>\t\t\n\t\t\n\t\t <\/div>\n\t
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Women may experience fatigue and anxiety due to various factors that span stress, depression, caregiving (for both children as well as aging parents), societal expectations, and generally shouldering a heavier load of domestic and career responsibilities. This \u2018juggling\u2019 of numerous roles, including full-time employment, also predisposes women to experience anxiety at double the prevalence as men (19.8% vs. 10.9% respectively), begging the question: How can we better address women\u2019s day-to-day brain health needs and with a holistic approach?\u2076<\/p>\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/div>\n\n\t \n\t\t\t<\/div>\n\n \n\t\t\t\t

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3 reason to invest in Brain Health supplements<\/h2>\t\t\n\t\t\n\t\t <\/div>\n\n\t \t <\/div>\n <\/div>\n\n\t\t
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Fast-Growing Category<\/h3>\t\t\n\t
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The global market of Brain Health supplements reached $4.2 billion in 2023, and exhibited a remarkable 10% CAGR from 2018 to 2023\u2077.\u200b<\/p>\n \t\t <\/div>\n\t\t\t\t\t\t\t \n\t\t\t\t\t\t <\/div>\n\t <\/div>\n\n <\/div>\n\n<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t

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Igniting Innovation<\/h3>\t\t\n\t
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One in five new dietary supplements launched worldwide in the past 3 years carried brain health claims.\u200b\u2078<\/p>\n \t\t <\/div>\n\t\t\t\t\t\t\t \n\t\t\t\t\t\t <\/div>\n\t <\/div>\n\n <\/div>\n\n<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t

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Supplements Choice<\/h3>\t\t\n\t
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Dietary supplements are the first choice of consumers to improve mental and emotional wellbeing.\u2079<\/p>\n \t\t <\/div>\n\t\t\t\t\t\t\t \n\t\t\t\t\t\t <\/div>\n\t <\/div>\n\n <\/div>\n\n<\/article>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t<\/div>\n\n\t\n<\/div>\n\n\n

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IFF Health Sciences Brain Concepts<\/h2>\t\t\n\t\t
\n\t\t\t\tUnlock rapid market access to the expanding brain health market with our targeted concepts. We combine clinically studied ingredients and natural botanicals to provide effective cognitive support for key consumer concerns. Our formulations cater to consumer-preferred benefits, boost confidence with recognizable ingredients, and deliver top-tier quality and versatility. <\/div>\n\t\t\n\t\t <\/div>\n\t
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Brain Concepts by IFF Health Sciences<\/h2>\t\t\n\t\t\n\t\t <\/div>\n\t
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Unlock rapid market access to the expanding brain health market with our targeted concepts. We combine clinically studied ingredients and natural botanicals to provide effective cognitive support for key consumer concerns. Our formulations cater to consumer-preferred benefits, boost confidence with recognizable ingredients, and deliver top-tier quality and versatility.<\/p>\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/div>\n\n\t \t <\/div>\n <\/div>\n\n\t\t

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SATURN SERENITY<\/h3>\t\t\n\t
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Designed for those seeking natural and effective ways to improve mood and relaxation. This product promotes a balanced and peaceful state of mind amidst the stresses of modern life. It is made with a carefully selected blend of clinically studied ingredients and traditional herbs.\u200b<\/p>\n