{"id":5590,"date":"2021-03-17T00:00:00","date_gmt":"2021-03-17T00:00:00","guid":{"rendered":"https:\/\/www.iff.com\/media\/our-blog\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/"},"modified":"2026-03-05T12:43:42","modified_gmt":"2026-03-05T17:43:42","slug":"how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market","status":"publish","type":"post","link":"https:\/\/www.iff.com\/es\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/","title":{"rendered":"How Is the Sense of Clean Impacting Fragrance Ingredients in the Indian Market"},"content":{"rendered":"

Cleaning in the COVID-19 Era<\/strong><\/p>\n

Cleaning has become crucial as a line of defense during the pandemic. Consumers are buying many more cleaning products inspired by health and emotional\u00a0benefits.<\/p>\n

The act of cleaning can help ease anxieties about\u00a0hygiene and provide a feeling of safety. When we choose home care<\/a> products to purchase\u00a0we look\u00a0for\u00a0specific properties\u00a0to\u00a0help us maintain our home\u2019s cleanliness\u00a0and\u00a0 peace\u00a0of mind.\u00a0\u00a0A pleasant fragrance at a time of high stress and anxiety becomes especially critical to enhance relaxation wellness and mood.<\/p>\n

Effective Ingredients for Home Care Products<\/strong><\/p>\n

When it comes to cost-effective and stable ingredients for use in home care cleaning applications\u00a0the options are limited.<\/p>\n

The 2021 Fragrances and\u00a0Flavours\u00a0Association of India (FAFAI) Seminar<\/strong><\/p>\n

In the videos below we share our sessions from the 2021 Fragrances and\u00a0Flavours\u00a0Association of India (FAFAI) Seminar which\u00a0like many other events this year went virtual.<\/p>\n

Essential Solutions that Transform the Sense of Clean<\/strong><\/p>\n

\"Video<\/p>\n

Amit Ghose<\/a>\u00a0who is responsible for our fragrance ingredient sales in South Asia highlights how important hygiene has become over the course of the pandemic\u00a0and walks us through some key\u00a0Indian consumer needs in Home Care\u00a0right now. He\u2019s joined by\u00a0VP Perfumer Milind\u00a0Davare who is based in Mumbai\u00a0and shares\u00a0how\u00a0four\u00a0biodegradable ingredients\u00a0NECTARATE<\/a>\u2122\u00a0ISO CYCLO GERANIOL<\/a>, ORANGE FLOWER ETHER<\/a> and CASHMERAN<\/a>\u00ae not only deliver performance stability and anti-malodor properties but also heighten the sensorial experience of cleaning for consumers.<\/p>\n

Natural Aromatic Ingredients with Antimicrobial Action<\/strong><\/p>\n

Explore\u00a0our\u00a0HygEssence\u2122 Collection a new and innovative health and wellness offering of aromatic ingredients with scientifically based antimicrobial properties\u00a0intended for a wide range of use from\u00a0home\u00a0and\u00a0fabric care\u00a0to\u00a0skin care and food\u00a0formulation pioneered by\u00a0LMR Naturals<\/a>.<\/p>\n

\"Video<\/p>\n

Gabriel Roberts<\/a> who is based in Singapore Science Park\u00a0and is responsible for the Sales Development of LMR in South Asia SEA Australia & Middle East\u00a0shares how our\u00a0Naturals can empower perfumers in more ways than performance and hedonics\u00a0and\u00a0highlights\u00a0new holistic wellness programs\u00a0and\u00a0the values that drive LMR\u2019s\u00a0vertically integrated\u00a0platforms around the world.<\/p>\n

Don\u2019t miss this opportunity to discover LMR\u2019s new Hygiene collection composed of all-natural ingredients with scientifically based antimicrobial action against 7 key micro-organisms involved in hygiene preservation as well as malodor creation.\u00a0\u00a0They are unveiled by\u00a0Elisabeth Campana LMR Marketing<\/p>\n

Manager and\u00a0Agnes\u00a0Duprat R&D Cosmetic Product Development Manager who leads the project\u00a0at LMR Naturals by IFF.
\nWhen you mix our one-of-a-kind creative passion and deep scientific expertise you get ingredients that put the very best of nature into action. Without IFF home care\u00a0hygiene and wellness just\u00a0wouldn’t be the same.<\/p>\n

Discover how fragrance ingredients can help transform\u00a0the\u00a0sense of clean.<\/p>","protected":false},"excerpt":{"rendered":"

Cleaning in the COVID-19 Era Cleaning has become crucial as a line of defense during the pandemic. Consumers are buying many more cleaning products inspired by health and emotional\u00a0benefits. The act of cleaning can help…<\/p>","protected":false},"author":1,"featured_media":5591,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[23,21],"tags":[134,133,135,20,126],"class_list":["post-5590","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-home-care","category-scent","tag-consumer-fragrance","tag-fine-fragrance","tag-greater-asia","tag-sustainability","tag-technology-innovation"],"acf":[],"yoast_head":"\nSense of Clean Drives Fragrance Innovation in India | IFF<\/title>\n<meta name=\"description\" content=\"See how the sense of clean is shaping fragrance ingredients in India, with insights for home care applications and cost effective stability needs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.iff.com\/es\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Is the Sense of Clean Impacting Fragrance Ingredients in the Indian Market\" \/>\n<meta property=\"og:description\" content=\"See how the sense of clean is shaping fragrance ingredients in India, with insights for home care applications and cost effective stability needs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.iff.com\/es\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/\" \/>\n<meta property=\"og:site_name\" content=\"IFF\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/InternationalFlavorsandFragrances\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-17T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-05T17:43:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.iff.com\/wp-content\/uploads\/2024\/11\/girl-1208307_1920.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"devdigitalsilk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"devdigitalsilk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.iff.com\\\/media\\\/stories\\\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.iff.com\\\/media\\\/stories\\\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\\\/\"},\"author\":{\"name\":\"devdigitalsilk\",\"@id\":\"https:\\\/\\\/www.iff.com\\\/#\\\/schema\\\/person\\\/22ed1bc307a58365b58bf7663527b39e\"},\"headline\":\"How Is the Sense of Clean Impacting Fragrance Ingredients in the Indian Market\",\"datePublished\":\"2021-03-17T00:00:00+00:00\",\"dateModified\":\"2026-03-05T17:43:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.iff.com\\\/media\\\/stories\\\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\\\/\"},\"wordCount\":473,\"publisher\":{\"@id\":\"https:\\\/\\\/www.iff.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.iff.com\\\/media\\\/stories\\\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.iff.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/girl-1208307_1920.jpg\",\"keywords\":[\"Consumer Fragrance\",\"Fine Fragrance\",\"Greater Asia\",\"Sustainability\",\"Technology & Innovation\"],\"articleSection\":[\"Home Care\",\"Scent\"],\"inLanguage\":\"es-ES\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.iff.com\\\/media\\\/stories\\\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\\\/\",\"url\":\"https:\\\/\\\/www.iff.com\\\/media\\\/stories\\\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\\\/\",\"name\":\"Sense of Clean Drives Fragrance Innovation in India | IFF\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.iff.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.iff.com\\\/media\\\/stories\\\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.iff.com\\\/media\\\/stories\\\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.iff.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/girl-1208307_1920.jpg\",\"datePublished\":\"2021-03-17T00:00:00+00:00\",\"dateModified\":\"2026-03-05T17:43:42+00:00\",\"description\":\"See how the sense of clean is shaping fragrance ingredients in India, with insights for home care applications and cost effective stability needs.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.iff.com\\\/media\\\/stories\\\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\\\/#breadcrumb\"},\"inLanguage\":\"es-ES\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.iff.com\\\/media\\\/stories\\\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es-ES\",\"@id\":\"https:\\\/\\\/www.iff.com\\\/media\\\/stories\\\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.iff.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/girl-1208307_1920.jpg\",\"contentUrl\":\"https:\\\/\\\/www.iff.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/girl-1208307_1920.jpg\",\"width\":1920,\"height\":1280,\"caption\":\"MicrosoftTeams-image 2\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.iff.com\\\/media\\\/stories\\\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.iff.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Scent\",\"item\":\"https:\\\/\\\/www.iff.com\\\/category\\\/scent\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"How Is the Sense of Clean Impacting Fragrance Ingredients in the Indian Market\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.iff.com\\\/#website\",\"url\":\"https:\\\/\\\/www.iff.com\\\/\",\"name\":\"IFF\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.iff.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.iff.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es-ES\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.iff.com\\\/#organization\",\"name\":\"International Flavors and Fragrances\",\"alternateName\":\"International Flavors & Fragrances Inc.\",\"url\":\"https:\\\/\\\/www.iff.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es-ES\",\"@id\":\"https:\\\/\\\/www.iff.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.iff.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/logo-social.png\",\"contentUrl\":\"https:\\\/\\\/www.iff.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/logo-social.png\",\"width\":696,\"height\":696,\"caption\":\"International Flavors and Fragrances\"},\"image\":{\"@id\":\"https:\\\/\\\/www.iff.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/InternationalFlavorsandFragrances\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.iff.com\\\/#\\\/schema\\\/person\\\/22ed1bc307a58365b58bf7663527b39e\",\"name\":\"devdigitalsilk\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es-ES\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0414f56fbac048b580c29811f45b7b2afe076d5ac82d46ea3c8e24f15c525d4f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0414f56fbac048b580c29811f45b7b2afe076d5ac82d46ea3c8e24f15c525d4f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0414f56fbac048b580c29811f45b7b2afe076d5ac82d46ea3c8e24f15c525d4f?s=96&d=mm&r=g\",\"caption\":\"devdigitalsilk\"},\"sameAs\":[\"https:\\\/\\\/www.iff.com\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Sense of Clean Drives Fragrance Innovation in India | IFF","description":"See how the sense of clean is shaping fragrance ingredients in India, with insights for home care applications and cost effective stability needs.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.iff.com\/es\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/","og_locale":"es_ES","og_type":"article","og_title":"How Is the Sense of Clean Impacting Fragrance Ingredients in the Indian Market","og_description":"See how the sense of clean is shaping fragrance ingredients in India, with insights for home care applications and cost effective stability needs.","og_url":"https:\/\/www.iff.com\/es\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/","og_site_name":"IFF","article_publisher":"https:\/\/www.facebook.com\/InternationalFlavorsandFragrances","article_published_time":"2021-03-17T00:00:00+00:00","article_modified_time":"2026-03-05T17:43:42+00:00","og_image":[{"width":1920,"height":1280,"url":"https:\/\/www.iff.com\/wp-content\/uploads\/2024\/11\/girl-1208307_1920.jpg","type":"image\/jpeg"}],"author":"devdigitalsilk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"devdigitalsilk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.iff.com\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/#article","isPartOf":{"@id":"https:\/\/www.iff.com\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/"},"author":{"name":"devdigitalsilk","@id":"https:\/\/www.iff.com\/#\/schema\/person\/22ed1bc307a58365b58bf7663527b39e"},"headline":"How Is the Sense of Clean Impacting Fragrance Ingredients in the Indian Market","datePublished":"2021-03-17T00:00:00+00:00","dateModified":"2026-03-05T17:43:42+00:00","mainEntityOfPage":{"@id":"https:\/\/www.iff.com\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/"},"wordCount":473,"publisher":{"@id":"https:\/\/www.iff.com\/#organization"},"image":{"@id":"https:\/\/www.iff.com\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/#primaryimage"},"thumbnailUrl":"https:\/\/www.iff.com\/wp-content\/uploads\/2024\/11\/girl-1208307_1920.jpg","keywords":["Consumer Fragrance","Fine Fragrance","Greater Asia","Sustainability","Technology & Innovation"],"articleSection":["Home Care","Scent"],"inLanguage":"es-ES"},{"@type":"WebPage","@id":"https:\/\/www.iff.com\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/","url":"https:\/\/www.iff.com\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/","name":"Sense of Clean Drives Fragrance Innovation in India | IFF","isPartOf":{"@id":"https:\/\/www.iff.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.iff.com\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/#primaryimage"},"image":{"@id":"https:\/\/www.iff.com\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/#primaryimage"},"thumbnailUrl":"https:\/\/www.iff.com\/wp-content\/uploads\/2024\/11\/girl-1208307_1920.jpg","datePublished":"2021-03-17T00:00:00+00:00","dateModified":"2026-03-05T17:43:42+00:00","description":"See how the sense of clean is shaping fragrance ingredients in India, with insights for home care applications and cost effective stability needs.","breadcrumb":{"@id":"https:\/\/www.iff.com\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/#breadcrumb"},"inLanguage":"es-ES","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.iff.com\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/"]}]},{"@type":"ImageObject","inLanguage":"es-ES","@id":"https:\/\/www.iff.com\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/#primaryimage","url":"https:\/\/www.iff.com\/wp-content\/uploads\/2024\/11\/girl-1208307_1920.jpg","contentUrl":"https:\/\/www.iff.com\/wp-content\/uploads\/2024\/11\/girl-1208307_1920.jpg","width":1920,"height":1280,"caption":"MicrosoftTeams-image 2"},{"@type":"BreadcrumbList","@id":"https:\/\/www.iff.com\/media\/stories\/how-is-the-sense-of-clean-impacting-fragrance-ingredients-in-the-indian-market\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.iff.com\/"},{"@type":"ListItem","position":2,"name":"Scent","item":"https:\/\/www.iff.com\/category\/scent\/"},{"@type":"ListItem","position":3,"name":"How Is the Sense of Clean Impacting Fragrance Ingredients in the Indian Market"}]},{"@type":"WebSite","@id":"https:\/\/www.iff.com\/#website","url":"https:\/\/www.iff.com\/","name":"IFF","description":"","publisher":{"@id":"https:\/\/www.iff.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.iff.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es-ES"},{"@type":"Organization","@id":"https:\/\/www.iff.com\/#organization","name":"International Flavors and Fragrances","alternateName":"International Flavors & Fragrances Inc.","url":"https:\/\/www.iff.com\/","logo":{"@type":"ImageObject","inLanguage":"es-ES","@id":"https:\/\/www.iff.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.iff.com\/wp-content\/uploads\/2025\/02\/logo-social.png","contentUrl":"https:\/\/www.iff.com\/wp-content\/uploads\/2025\/02\/logo-social.png","width":696,"height":696,"caption":"International Flavors and Fragrances"},"image":{"@id":"https:\/\/www.iff.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/InternationalFlavorsandFragrances"]},{"@type":"Person","@id":"https:\/\/www.iff.com\/#\/schema\/person\/22ed1bc307a58365b58bf7663527b39e","name":"devdigitalsilk","image":{"@type":"ImageObject","inLanguage":"es-ES","@id":"https:\/\/secure.gravatar.com\/avatar\/0414f56fbac048b580c29811f45b7b2afe076d5ac82d46ea3c8e24f15c525d4f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0414f56fbac048b580c29811f45b7b2afe076d5ac82d46ea3c8e24f15c525d4f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0414f56fbac048b580c29811f45b7b2afe076d5ac82d46ea3c8e24f15c525d4f?s=96&d=mm&r=g","caption":"devdigitalsilk"},"sameAs":["https:\/\/www.iff.com"]}]}},"_links":{"self":[{"href":"https:\/\/www.iff.com\/es\/wp-json\/wp\/v2\/posts\/5590","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.iff.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.iff.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.iff.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.iff.com\/es\/wp-json\/wp\/v2\/comments?post=5590"}],"version-history":[{"count":5,"href":"https:\/\/www.iff.com\/es\/wp-json\/wp\/v2\/posts\/5590\/revisions"}],"predecessor-version":[{"id":42767,"href":"https:\/\/www.iff.com\/es\/wp-json\/wp\/v2\/posts\/5590\/revisions\/42767"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.iff.com\/es\/wp-json\/wp\/v2\/media\/5591"}],"wp:attachment":[{"href":"https:\/\/www.iff.com\/es\/wp-json\/wp\/v2\/media?parent=5590"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.iff.com\/es\/wp-json\/wp\/v2\/categories?post=5590"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.iff.com\/es\/wp-json\/wp\/v2\/tags?post=5590"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}