KALEIDO Immersive Spaces

Beyond the Tasting Room

Traditional tastings happen in controlled environments, but consumers don’t experience products that way. Coffee is consumed in bustling cafés. Sports drinks are enjoyed before or after exercise. And ice cream has a different taste when eaten on a beach versus a conference room.

KALEIDO recreates these moments through immersive environments that help brands evaluate products where they truly come to life.

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What is KALEIDO?

KALEIDO brings together immersive technology and sensory expertise to create experiences that go far beyond traditional presentations or tasting sessions. Every environment is designed to help teams collaborate, evaluate products and innovate with greater confidence.

Multi-Sensory Immersion

Immersive spaces combining video, sound, scent and taste

Contextual Evaluation

Simulated real-world environments for deeper insights into market trends

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Collaborative Co-Creation

Transform development with collaborative working sessions, enabling unique creative sessions

Enhanced Engagement

Transport teams anywhere in the world without leaving the innovation center

Built for More than Demonstrations

Customer Co-Creation: Immersive setting built for faster alignment, sharper ideas and collaborative product development

Consumer Research: Realistic environments to help teams observe reactions, explore behaviors and gather rich insights

Trend Storytelling: Where consumer trends, cultural shifts and market opportunities are turned into experiences

Virtual Tours: Of global facilities, pilot plants, sourcing locations or production journeys without leaving the innovation center

Global Culinary Network

Every KALEIDO immersive space is designed to inspire a different kind of collaboration while delivering the same all-encompassing, multi-sensory experience. Explore our locations where customers co-create, evaluate and bring ideas to life.