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Bars and Confectionery

Elevating Bars & Confectionery to New Heights

As the demand for healthy indulgence rises, bars and confectionery remain a source of joy in every moment.

With IFF’s end-to-end PRODUCT DESIGN™ and extensive portfolio of flavors and ingredients, we craft memorable products that both nourish and delight consumers across the globe.

*Source: PX IFF Online Survey, Europe 2022 & IFF PX I&P Online US & Canada, Nov 2023 

  • Over 70%
    of consumers want their ideal bar to be healthier and expect new health and wellness benefits.*
  • 7 out of 10
    consumers are interested in healthier candy options for themselves and their kids’ consumption.*
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Explore Our Bars & Confectionery Solutions

Nutritional Bars

Nutritional Bars

At IFF, our expertise and collaborative approach make us the ideal partner for creating standout breakfast, granola, and energy bars.

With advanced facilities and a strong grasp of market trends, we deliver shelf-stable, flavorful products that satisfy consumer demand.

Key Challenges We Address: 

  • Label-friendly
  • Shelf-life Optimization
  • Health & Wellness
  • Visual Appearance
  • Taste & Texture
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Top Bars & Confectionery Flavors

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Fruit Flavors

We craft fruit flavors that delight across snack bars, gums, and cereal products. From strawberry to lemon, our flavors resonate globally. With sensory expertise and a worldwide presence, we create perfectly balanced, fresh-tasting experiences that reflect our legacy of innovation.

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Chocolate & Vanilla

Chocolate and vanilla are at the heart of what we do at IFF, blending tradition with innovation to craft captivating flavors. With over 130 years of expertise, we create tailored profiles for snacks, chocolates, and cereals, while our commitment to sustainability shines through in our vanilla programs and cocoa extenders, delivering exceptional taste without compromise.

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Sensates

Sensation is key to the confectionery and chewing gum experience. Our natural coolers lead the way in sensorial technology, delivering a clean, long-lasting cooling effect. Paired with our innovative TRU2COOL™ system, these coolers provide a powerful, refreshing impact, ensuring a more efficient release in gums and hard candies for an unforgettable consumer experience.

How Will Our Bars & Confectionery Ingredients Improve Your Product?

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Fruit & Veg ​ Pieces / Paste​FibersEmulsifiers​Natural Extracts​Sweeteners​Taste Modulation ​Flavors​Antioxidants​Probiotics​Protein​Colors​
Shelf Life
Functional
Taste
Texture
Appearance
A plate of chewing gum
Natural Extracts​Hydrocolloids​ ​Emulsifiers​Flavors​Sweeteners​Taste ModulationAntioxidants​Colors​
Shelf Life
Functional
Taste
Texture
Appearance
Chocolate bars
Fibers​Fruit & Veg ​ Pieces / Paste​Emulsifiers​Flavors​Sweeteners​Taste Modulation ​Antioxidants​Probiotics​Natural Extracts​Colors​
Shelf Life
Functional
Taste
Texture
Appearance
Gummy bears
Fruit & Veg ​ Pieces / Paste​Natural Extracts​Emulsifiers​Flavors​Sweeteners​Taste Modulation ​Antioxidants​Probiotics​Fibers​Hydrocolloids​ ​Colors​
Shelf Life
Functional
Taste
Texture
Appearance
Nutritional bars
Fruit & Veg ​ Pieces / Paste​Fibers​Emulsifiers​Flavors​Sweeteners​Taste Modulation ​Antioxidants​Probiotics​Protein​Natural Extracts​Hydrocolloids​ ​Colors
Shelf Life
Functional
Taste
Texture
Appearance
Chocolate spread on toast
Natural Extracts​Fibers​Emulsifiers​Flavors​Sweeteners​Taste Modulation ​Antioxidants​Hydrocolloids​ ​Colors​
Shelf Life
Functional
Taste
Texture
Appearance

Revolutionizing Bars & Confectionery

At IFF, our passion is crafting bars and confectionery that elevate the consumer experience through taste, texture, and health. By blending innovation with expertise, we empower our customers to scale up and thrive, both now and in the future

Re-Master Vanilla

RE-MASTER VANILLA™

This Re-Master program is redefining vanilla’s legacy by championing sustainability, improving extraction processes, and using modern technology to create innovative flavors—bringing a fresh, responsible twist to a timeless taste.

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RE-IMAGINE WELLNESS™

The RE-IMAGINE WELLNESS™ program blends science and creativity to transform health snack bars and confectionery with advanced flavor modulation technologies, meeting consumer demands for more mindful, indulgent snacking.

IFF helps manufacturers reduce sugars and fats while expertly masking off-notes in fortified products, creating better-for-you treats without compromising on taste.

52%

of global consumers think that eating less sugar is healthy (Source: Global Market Research Healthy Eating Global Trends 2019- RE-IMAGINE WELLNESS™ deck)

Re-Master Citrus

RE-MASTER CITRUS™

With our RE-MASTER CITRUS™ program, we’re paving the way for a new era of citrus innovation.

By focusing on sustainability and natural, refreshing flavors, we help you craft the citrus products of tomorrow—authentic, bold, and ready to define the category for future generations.

46%

of consumers surveyed said they would like to see citrus-flavored fruit snack products (Source: IFF PX I&P Online US & Canada, Nov 2023)

Fruit for Life

Uncover the secret to satisfying sweet food cravings by blending the joy of snacking with balanced nutrition. ‘Fruit for Life’ is IFF’s promise of guilt-free indulgence in every bite. Join Taura by IFF on a sensory journey as we redefine sweet snacking for today’s consumers seeking healthier indulgence.

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IFF Cure™

Food and beverage manufacturers worldwide are feeling the strain of high prices, supply chain disruptions, and regulatory hurdles. In response, IFF offers Core and Uncommon Replacements & Extenders (CURE), like Cocoa and Citrus, to help optimize products for long-term success.

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Meet Our Experts

“In the dynamic, highly competitive Bars & Confectionery category, creativity is TAURA by IFF’s secret ingredient. We create magic, turning the ordinary into the extraordinary with fruitful flair.”

Claire Piddington,
Product Marketing, Taura

Transform Ideas into Market-Ready Innovations

Bring your vision to life with IFF’s expertise in food and beverage innovation. Together, we can turn bold ideas into groundbreaking solutions.