three people laughing while one enjoys a soda enhanced with IFF FLAVORFIT™ taste modulation

Sugar Reduction Solutions

The Sweet Side of Innovation

Say goodbye to sugar without compromising on flavor with our high-performing, clean-label sugar-reduction solutions. FLAVORFIT™ [sweet] delivers the gratifying sweetness consumers crave, while masking off notes from sweeteners like Stevia and replicating the modulator time/intensity curve of sugar.

With every bite, consumers get indulgence, peace of mind and a solution designed to meet even the most ambitious health and sugar-reduction goals.

*Source: Sweeteners Global Report 2024

 

  • Sugar is the #1
    dietary concern globally.*
  • 57%
    of people are taking action in actually reducing sugar intake.*
Sweeteners_Bakery

Explore the Benefits of Sugar Reduction

Using FLAVORFIT™ [sweet], we offer customized reduced-sugar solutions that comply with regulatory standards and uphold clean-label requirements, while still delivering the full sweetness experience consumers expect.

section2-Benefit1-min (3)

Legislation Compliance

Reducing sugar content can be a challenge for our customers, but with FLAVORFIT™ [sweet] and our innovative Taste Design® process, we make it easier.

We craft tailored solutions that comply with strict regulations while preserving the sweetness experience, ensuring consumers expectations gets delivered every time.

section2-Benefit2-min (3)

High Technology, Lower Sugar

FLAVORFIT™ [sweet], combined with the expertise of our flavorists, delivers the authentic, upfront sweetness experience consumers expect, all while reducing sugar content.

By carefully crafting each flavor, we ensure the taste stays as indulgent as ever, offering a more balanced choice that still delights with every bite.

section2-Benefit3-min (3)

Clean Label Solutions

FLAVORFIT™ [sweet] offers clean label, neutral-tasting solutions that deliver the sweetness consumers love while reducing sugar.

By combining flavor innovation with more balanced choices, we help brands provide indulgent experiences that feel mindful and satisfying, allowing consumers to enjoy their favorite treats with confidence

section2-Benefit4-min (2)

Meeting Taste Expectations

Is there anything sweeter than the first bite of ice cream on a hot summer day? With FLAVORFIT™ [sweet], that indulgence remains, even with less sugar. Our solution delivers the rich sweetness consumers crave in ice cream, candy and other treats, meeting expectations without compromise.

Now, they can savor the flavors they love while embracing a more mindful way to indulge.

Sugar Reduction Applications

Beverage

Beverage

Imagine enjoying the perfect sweetness you crave while sipping on your favorite drink — now with less sugar. With FLAVORFIT™ [sweet], you can craft beverages that hit all the right notes—whether it’s juice, soda or something in between.

Our innovative sugar modulation solutions balance sweetness and flavor, satisfying cravings without compromise. Deliver the full experience consumers expect, with the added benefit of reduced sugar in every refreshing sip.

section3-beverages-min
IFF's advanced research laboratory.

Transform Ideas into Market-Ready Innovations

Bring your vision to life with IFF Taste’s expertise in food and beverage innovation. Together, we can turn bold ideas into groundbreaking solutions.